Role of Social Media Marketing Activities in Influencing Customer Intentions: A Perspective of a New Emerging Era

Khalid Jamil, Dunnan Liu, Rana Faizan Gul, +3

Frontiers in Psychology

Customer SatisfactionConsumer IntentionsDigital MarketingConsumer ResearchSocial Marketing +17

Stimulating environmental performance via green human resource management, green transformational leadership, and green innovation: a mediation-moderation model

Fazal Hussain Awan, Dunnan Liu, Khalid Jamil, +1

Environmental Science and Pollution Research

EngineeringGreen TransitionMediation-moderation ModelSustainable DevelopmentBusiness +3

Mediating Role of Green Supply Chain Management Between Lean Manufacturing Practices and Sustainable Performance

Fazal Hussain Awan, Dunnan Liu, Khalid Jamil, +4

Frontiers in Psychology

EngineeringIndustrial EngineeringSustainability PerformanceGreen ManufacturingSustainable Operations +15

Impact of Role Conflict on Intention to Leave Job With the Moderating Role of Job Embeddedness in Banking Sector Employees

Fazal Hussain Awan, Dunnan Liu, Khalid Jamil, +4

Frontiers in Psychology

Job PerformanceHuman Resource ManagementOrganizational BehaviorEmployee AttitudeJob Routines +15

Antecedents of Consumer’s Purchase Intention Towards Energy-Efficient Home Appliances: An Agenda of Energy Efficiency in the Post COVID-19 Era

Khalid Jamil, Dunnan Liu, Fazal Hussain Awan, +4

Frontiers in Energy Research

Sustainable ConsumptionConsumer UncertaintyGreen MarketingEngineeringEnergy Efficiency +17

Linkages between market orientation and brand performance with positioning strategies of significant fashion apparels in Pakistan

Rana Faizan Gul, Dunnan Liu, Khalid Jamil, +3

Fashion and Textiles

Mediating role of innovative climate among leadership and employeeperformance in textile exporting firms of Pakistan

Fazal Hussain Awan, Dunnan Liu, Khalid Jamil, +3

Industria Textila

Causal Relationship of Market Orientation and Customer-Based Performance of Fashion Apparel Brands

Rana Faizan Gul, Dunnan Liu, Khalid Jamil, +4

Fibres and Textiles in Eastern Europe

Customer SatisfactionMarket OrientationCausal RelationshipBrand EquityEmployee Orientation +11

Digital Generators and Consumers Buying Behavior

Dunnan Liu, Khalid Jamil, Usama Abrar, +3

2020 3rd International Conference on Computing, Mathematics and Engineering Technologies (iCoMET)

Consumer Decision MakingDigital MarketingInteractive MarketingManagementConsumer Research +10

Studying the green performance under the lens of total quality management in Chinese SMEs

Rana Faizan Gul, Khalid Jamil, Sohaib Mustafa, +3

Environment Development and Sustainability

Total Quality ManagementProductivityCustomer SatisfactionGreen PerformanceManagement +11