Edim Eka James

E-marketing Strategies and Performance of Small and Medium-sized Enterprises: A New-normal Agenda

Edim Eka James, Glory Sunday Etim, Arikpo Nneoyi Nnana et al. · Journal of Business and Management Studies · 2021 · 22 citations · Full text

Marketing Analytics, Customer Satisfaction, Digital Marketing +20

SOCIOLOGICAL FACTORS AND CONSUMER BUYING BEHAVIOUR TOWARDS FASHION CLOTHING

Aniebiet Etuk, Joseph A. Anyadighibe, Edim Eka James et al. · International Journal of Applied Research in Social Sciences · 2022 · 18 citations · Full text

Customer Satisfaction, Culture, Sociological Factors +12

Service quality delivery and consumers’ choice of fast-food outlets

Aniebiet Etuk, Joseph A. Anyadighibe, Christian Amadi et al. · International Research Journal of Management IT and Social Sciences · 2022 · 16 citations · Full text

Consumer Decision Making, Service Quality, Service Research +14

Trade sales promotion and distributors’ performance of fast-moving consumer goods (FMCGS)

Aniebiet Etuk, Joseph A. Anyadighibe, Edim Eka James et al. · International Research Journal of Management IT and Social Sciences · 2022 · 14 citations · Full text

Consumer Uncertainty, Simple Linear Regression, Trade +18

MARKETING STRATEGIES AND PASSENGERS' ADOPTION OF RIDE-HAILING SERVICES

Samuel G. Etuk, Edim Eka James, Uduak E. Joseph · International Journal of Management & Entrepreneurship Research · 2022 · 12 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +18