Concepedia

Author

Maren Beaufort

Institute for Comparative Media and Communication StudiesORCID

Also Known As

Beaufort, Maren, Maren Beaufort

23

Publications

179

Citations

5

H-Index

24

Concepts

All Affiliations

Institute for Comparative Media and Communication StudiesAustrian Academy of Sciences
MB

About

Maren Beaufort is an author at Institute for Comparative Media and Communication Studies specializing in brand equity, advertising effectiveness, and brand strategy.

Top Concepts

#ConceptH-IndexPublicationsCitations

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Arts

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38

2

Management

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100

3

Social Sciences

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1

38

4

Behavioral Sciences

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Marketing

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100

Maren Beaufort

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2

Publications

138

Citations

2

H-Index

YearCitations

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