Concepedia

Sussie Morrish

SM

26

Publications

1.6K

Citations

22

H-Index

2002

Active since

Affiliations

University of Canterbury(Current)

University of Tasmania

University of Wales

Worcester Polytechnic Institute

Deakin University

Sussie Morrish is an author at University of Canterbury specializing in business, management, and entrepreneurship.

Top concepts

BusinessManagementEntrepreneurshipStrategic ManagementMarketingBusiness StrategyInternational BusinessInternational ManagementGlobal StrategyIntrapreneurship

Publications per year

2002–2024

26

Publications

26

The Role of Entrepreneurial Networks in the Exploration and Exploitation of Internationalization Opportunities by Information and Communication Technology Firms

Sussie Morrish · Journal of International Marketing · 2011 · 224 citations

International Entrepreneurship, Entrepreneurship, Internationalization +19

Entrepreneurial marketing: acknowledging the entrepreneur and customer-centric interrelationship

Sussie Morrish, Morgan P. Miles, Jonathan Deacon · Journal of Strategic Marketing · 2010 · 195 citations

Customer Satisfaction, Entrepreneurial Innovation, Entrepreneurial Phenomenon +13

Post-disaster business recovery: An entrepreneurial marketing perspective

Sussie Morrish, Rosalind Jones · Journal of Business Research · 2019 · 161 citations · Full text

Entrepreneurial marketing: a strategy for the twenty‐first century?

Sussie Morrish · Journal of Research in Marketing and Entrepreneurship · 2011 · 138 citations

Brand Strategy, Entrepreneurial Motivation, Entrepreneurship +17

Airline alliances—who benefits?

Sussie Morrish, Robert T. Hamilton · Journal of Air Transport Management · 2002 · 103 citations

International Management, Air Transportation, Interorganizational Relationship +9

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