Concepedia
Statistics
Publications
17
Citations
672
H-Index
16
Active since
2011
Affiliations
University of Turku(Current)
Tampere University
Bournemouth University
University of the Arts Helsinki
University of Oulu
Kati Suomi is an author at University of Turku specializing in marketing, higher education, and brand management.
Publications per year
2011–2023
Antecedents and consequences of destination brand love — A case study from Finnish Lapland
Kaisa Aro, Kati Suomi, Saila Saraniemi · Tourism Management · 2018 · 211 citations
Business, Marketing, Tourism Management +16
Branding higher education: an exploration of the role of internal branding on middle management in a university rebrand
Paul A. Clark, Chris Chapleo, Kati Suomi · Tertiary Education and Management · 2019 · 79 citations · Full text
Education, Educational Administration, Higher Education +10
Focusing on dilemmas challenging reputation management in higher education
Kati Suomi, Päivikki Kuoppakangas, Ulla Hytti et al. · International Journal of Educational Management · 2014 · 49 citations
Social Sciences, Higher Education, Conflict Resolution +11
Exploring the dimensions of brand reputation in higher education – a case study of a Finnish master’s degree programme
Kati Suomi · Journal of Higher Education Policy and Management · 2014 · 44 citations
Business, Higher Education, Marketing +17
Employee Engagement and Internal Branding: Two Sides of the Same Coin?
Kati Suomi, Saila Saraniemi, Mervi Vähätalo et al. · Corporate Reputation Review · 2019 · 34 citations
Business, Marketing, Marketing Management +8
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