Lenoir Hoeckesfeld

Statistics

Publications

Citations

243

H-Index

Active since

2018

Affiliations

Universidade Federal de Santa Catarina(Current)

Lenoir Hoeckesfeld is an author at Universidade Federal de Santa Catarina specializing in marketing, marketing management, and trust in online retail.

ORCID

Publications per year

2018–2022

Publications

Green Campus Initiatives as sustainable development dissemination at higher education institutions: Students’ perceptions

João Marcelo Pereira Ribeiro, Lenoir Hoeckesfeld, Cristian Baú Dal Magro et al. · Journal of Cleaner Production · 2021 · 170 citations · Full text

Natural Resources, Higher Education, Sustainability Management +10

Assessing the effects of COVID-19-related risk on online shopping behavior

João Coelho Soares, Ricardo Limongi, João Henriques de Sousa Júnior et al. · Journal of Marketing Analytics · 2022 · 63 citations · Full text

Business, Marketing, Consumer Behavior +13

The influence of green branding on purchase intention, willingness to pay and consumers' emotional response: an experimental study

Mateus Luan Dellarmelin, Jhony Pereira Moraes, Lenoir Hoeckesfeld et al. · Latin American J of Management for Sustainable Development · 2018 · 10 citations

Business, Marketing, Marketing Management +15

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