Abdulla Hamad M.A. Fetais

Do Social Media Marketing Activities Improve Brand Loyalty? An Empirical Study on Luxury Fashion Brands

Abdulla Hamad M.A. Fetais, Raed Algharabat, Abdullah Aljafari et al. · Information Systems Frontiers · 2022 · 83 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +18

Identifying the influence of the Halal logo on Muslim consumers’ attitudes using fMRI technology

Osama Sam Al-Kwifi, Hamid Mahmood Gelaidan, Abdulla Hamad M.A. Fetais · Journal of Islamic marketing · 2020 · 20 citations

Behavioral Decision Making, Consumer Study, Affective Neuroscience +24

SMEs entrepreneurial finance-based digital transformation: towards innovative entrepreneurial finance and entrepreneurial performance

Ali Abdallah Alalwan, Abdullah M. Baabdullah, Abdulla Hamad M.A. Fetais et al. · Venture Capital · 2023 · 19 citations

Artificial Intelligence Adoption for E-Government

Abdulla Hamad M.A. Fetais, Mohd. Nishat Faisal, Lamay Bin Sabir et al. · International Journal of Electronic Government Research · 2022 · 16 citations

Artificial Intelligence, Innovation Adoption, Business Intelligence +19

Qatar Airways: building a global brand

Abdulla Hamad M.A. Fetais, Osama Sam Al-Kwifi, Zafar U. Ahmed et al. · Journal of economic and administrative sciences. · 2020 · 15 citations

International Marketing, Brand Strategy, International Advertising +20