Concepedia

Eusébio Scornavacca

ES

44

Publications

2.6K

Citations

22

H-Index

2004

Active since

Affiliations

Victoria University of Wellington(Current)

University of Baltimore

University of East Anglia

Arizona State University

Institute for the Future

Eusébio Scornavacca is an author at Victoria University of Wellington specializing in business, management, and marketing.

Top concepts

BusinessManagementMarketingTechnologyCommunicationMobile MarketingMobile ComputingInteractive MarketingConsumer ResearchInformation Management

Publications per year

2004–2024

44

Publications

44

Mobile marketing: the role of permission and acceptance

Stuart J. Barnes, Eusébio Scornavacca · International Journal of Mobile Communications · 2004 · 361 citations

Customer Satisfaction, Mobile Marketing, Mobile Commerce +14

Three decades of research on consumer adoption and utilization of electronic banking channels: A literature analysis

Hartmut Hoehle, Eusébio Scornavacca, Sid L. Huff · Decision Support Systems · 2012 · 244 citations

Customer Satisfaction, Fintech, Technology Acceptance Model +14

Consumer perceptions and attitudes towards SMS advertising: recent evidence from New Zealand

Amy Carroll, Stuart J. Barnes, Eusébio Scornavacca et al. · International Journal of Advertising · 2007 · 215 citations

Customer Satisfaction, Digital Marketing, Consumer Research +26

Financial literacy in the digital age—A research agenda

Tiina Koskelainen, Panu Kalmi, Eusébio Scornavacca et al. · Journal of Consumer Affairs · 2023 · 208 citations · Full text

Fintech, Abstract Digital Innovations, Digital Finance +12

Mobile ubiquity: Understanding the relationship between cognitive absorption, smartphone addiction and social network services

Stuart J. Barnes, Andrew D. Pressey, Eusébio Scornavacca · Computers in Human Behavior · 2018 · 195 citations · Full text

Substance Use, Engineering, Problematic Smartphone Use +16

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