Concepedia
3
Publications
47
Citations
H-Index
2023
Active since
Affiliations
University of Sadat City(Current)
Heba Zaki is an author at University of Sadat City specializing in business, tourism, and management.
Top concepts
TourismBusinessMarketingManagementArtsTrustEmpathyPsychologyHospitalityCommunication
Publications per year
2023–2024
Towards sustainable development: antecedents of green entrepreneurship intention among tourism and hospitality students in Egypt
Mahmoud Ramadan Al-Azab, Heba Zaki · Journal of Hospitality and Tourism Insights · 2023 · 19 citations
Green Marketing, Green Entrepreneurship Intention, Towards Sustainable Development +13
Chatbot symbolic recovery and customer forgiveness: a moderated mediation model
Heba Zaki, Bassam Samir Al‐Romeedy · Journal of Hospitality and Tourism Technology · 2024 · 18 citations
Customer Experience, Customer Satisfaction, Chatbot +27
How celebrity-endorsed travel livestreaming triggers impulsive buying? The role of trust and positive emotions
Bassam Samir Al‐Romeedy, Heba Zaki · Journal Of Vacation Marketing · 2024 · 10 citations
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