8
Publications
805
Citations
8
H-Index
2010
Active since
Hsu‐Hsin Chiang is an author at National Chengchi University specializing in organizational behavior, management, and business.
Top concepts
BusinessManagementOrganizational BehaviorMarketingBrand EquityBrand StrategyBrand ManagementBrand DevelopmentCustomer SatisfactionBrand Awareness
Publications per year
2010–2019
8
8
Aihwa Chang, Hsu‐Hsin Chiang, Tzu‐Shian Han · European Journal of Marketing · 2012 · 173 citations
Customer Satisfaction, Brand Strategy, Human Resource Management +20
Rows per page
1–5 of 8