Concepedia

Raffaello Balocco

RB

16

Publications

1.1K

Citations

13

H-Index

2008

Active since

Affiliations

Politecnico di Milano(Current)

Raffaello Balocco is an author at Politecnico di Milano specializing in business, management, and strategic management.

Top concepts

BusinessManagementMarketingStrategic ManagementBusiness StrategyStrategyInnovationTechnologyEntrepreneurshipMobile Marketing

Publications per year

2008–2019

16

Publications

16

Entrepreneurial ecosystem research: present debates and future directions

Angelo Cavallo, Antonio Ghezzi, Raffaello Balocco · International Entrepreneurship and Management Journal · 2018 · 523 citations · Full text

Entrepreneurial Phenomenon, Management, Business +4

Lean business models change process in digital entrepreneurship

Raffaello Balocco, Angelo Cavallo, Antonio Ghezzi et al. · Business Process Management Journal · 2019 · 112 citations · Full text

Digital Marketing, Business Model Canvas, Entrepreneurship +17

Mobile payment applications: offer state of the art in the Italian market

Antonio Ghezzi, Filippo Renga, Raffaello Balocco et al. · Info · 2010 · 89 citations

Digital Marketing, Consumer Research, Diffusion Drivers +23

Mobile internet and SMEs: a focus on the adoption

Raffaello Balocco, Riccardo Mogre, Giovanni Toletti · Industrial Management & Data Systems · 2009 · 64 citations

Innovation Adoption, Mobile Internet, Digital Marketing +19

RFId adoption in the FMCG supply chain: an interpretative framework

Raffaello Balocco, Giovanni Miragliotta, Alessandro Perego et al. · Supply Chain Management An International Journal · 2011 · 53 citations

Logistics Processes, Sensational Rfid Mandate, Rfid Adoption +14

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