Concepedia
Statistics
Publications
5
Citations
328
H-Index
Active since
2013
Affiliations
University of Florida(Current)
California State Polytechnic University
Chinese University of Hong Kong
Kang Hoon Sung is an author at University of Florida specializing in social sciences, organizational communication, and communication.
Publications per year
2013–2021
Revisiting the Effectiveness of Base Crisis Response Strategies in Comparison of Reputation Management Crisis Responses
Sora Kim, Kang Hoon Sung · Journal of Public Relations Research · 2013 · 116 citations
Social Sciences, Communication, Communication Theory +12
<i>Fortune</i> 100 companies’ Facebook strategies: corporate ability versus social responsibility
Sora Kim, Soo‐Yeon Kim, Kang Hoon Sung · Journal of Communication Management · 2014 · 81 citations
Social Sciences, Communication, Strategic Management +10
Do Online Comments Influence the Public's Attitudes Toward an Organization? Effects of Online Comments Based on Individuals’ Prior Attitudes
Kang Hoon Sung, Moon J. Lee · The Journal of Psychology · 2014 · 54 citations
Social Sciences, Organizational Behavior, Social Psychology +10
Online firestorms in social media: Comparative research between China Weibo and USA Twitter
Sora Kim, Kang Hoon Sung, Yingru Ji et al. · Public Relations Review · 2021 · 47 citations
Social Sciences, Communication, Information Systems +7
Do Organizational Personification and Personality Matter? The Effect of Interaction and Conversational Tone on Relationship Quality in Social Media
Kang Hoon Sung, Sora Kim · International Journal of Business Communication · 2018 · 30 citations
Social Sciences, Communication, Organizational Behavior +14
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