Tai‐Wei Chang

The Influence of Proactive Green Innovation and Reactive Green Innovation on Green Product Development Performance: The Mediation Role of Green Creativity

Yu‐Shan Chen, Tai‐Wei Chang, Chun‐Yu Lin et al. · Sustainability · 2016 · 137 citations · Full text

Green Marketing, Eco-innovation, Green Manufacturing +22

Effect of Green Organizational Identity, Green Shared Vision, and Organizational Citizenship Behavior for the Environment on Green Product Development Performance

Tai‐Wei Chang, Fei-Fan Chen, Hua-Dong Luan et al. · Sustainability · 2019 · 129 citations · Full text

Research Literature, Green Marketing, Sustainable Development +19

The Influence of Green Brand Affect on Green Purchase Intentions: The Mediation Effects of Green Brand Associations and Green Brand Attitude

Yu‐Shan Chen, Tai‐Wei Chang, Hung‐Xin Li et al. · International Journal of Environmental Research and Public Health · 2020 · 103 citations · Full text

How to Shape the Employees’ Organization Sustainable Green Knowledge Sharing: Cross-Level Effect of Green Organizational Identity Effect on Green Management Behavior and Performance of Members

Tai‐Wei Chang, Cheng‐Ze Hung · Sustainability · 2021 · 89 citations · Full text

Education, Green Innovation, Organizational Behavior +16

Sustainable consumption models for customers: investigating the significant antecedents of green purchase behavior from the perspective of information asymmetry

Tai‐Wei Chang, Yu‐Shan Chen, Yen-Li Yeh et al. · Journal of Environmental Planning and Management · 2020 · 71 citations