Concepedia

Shoji Murata

SM

Statistics

Publications

3

Citations

215

H-Index

3

Active since

1964

Affiliations

Toshiba (Japan)(Current)

Keio University

Shoji Murata is an author at Toshiba (Japan) specializing in marketing management, marketing, and management.

Top concepts

Publications per year

1964–1985

3

Publications

3

Japanese Marketing: Towards a Better Understanding

William Lazer, Shoji Murata, Hiroshi Kosaka · Journal of Marketing · 1985 · 113 citations

, , +12

Japanese Marketing: Towards a Better Understanding

William Lazer, Shoji Murata, Hiroshi Kosaka · Journal of Marketing · 1985 · 69 citations

, , +12

Systems Approach to Marketing

Shoji Murata · Mita shōgaku kenkyū · 1964 · 33 citations

, , +4

1–3 of 3