Concepedia

Daniel Auka

DA

4

Publications

155

Citations

4

H-Index

2012

Active since

Daniel Auka is an author specializing in business, management, and marketing.

Top concepts

BusinessMarketingManagementService QualityCustomer ServiceConsumer ResearchCustomer SatisfactionStrategyBusiness StrategyConsumer Behavior

Publications per year

2012–2015

4

Publications

4

Perceived service quality and customer loyalty in retail banking in Kenya

Daniel Auka, Joseph Bosire, Victor Matern · 2013 · 71 citations

Customer Satisfaction, Perceived Service Quality, Service Quality +11

Service quality, satisfaction, perceived value and loyalty among customers in commercial banking in Nakuru Municipality, Kenya

Daniel Auka · African Journal of Marketing Management · 2012 · 52 citations · Full text

Total Quality Management, Customer Satisfaction, Customer Experience +13

Effects of Strategic Planning on Performance of Medium Sized Enterprises in Nakuru Town

Daniel Auka, Jackline Chepngeno Langat · International Review of Management and Business Research · 2015 · 19 citations

Project Management, Medium Sized Enterprises, Strategic Practice +16

Factors Influencing Sacco Members to Seek Services of Other Financial Service Providers in Kenya

Daniel Auka, Josephine Kabura Mwangi · 2013 · 13 citations

Rows per page

1–4 of 4