Concepedia

Young Do Kim

YD

Statistics

Publications

2

Citations

71

H-Index

2

Active since

2020

Affiliations

Florida State University(Current)

Elon University

Young Do Kim is an author at Florida State University specializing in digital marketing, cross-cultural comparison, and consumer research.

ORCID

Top concepts

Publications per year

2020–2021

2

Publications

2

Cross-cultural examination of apparel online purchase intention: S-O-R paradigm

Changhyun Nam, Kyunghwa Cho, Young Do Kim · Journal of Global Fashion Marketing · 2020 · 46 citations

, , +22

Marketing and communicating sustainability through college athletics: the effects of pro-environmental initiatives on the belief-attitude-intention hierarchy

Young Do Kim, Changhyun Nam, Ashley M. LaPlaca · Journal of Marketing for HIGHER EDUCATION · 2021 · 25 citations

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