Concepedia

Sandra Matz

SM

Statistics

Publications

48

Citations

5.2K

H-Index

29

Active since

2015

Affiliations

Columbia University(Current)

University of Cambridge

Stanford University

Northwestern University

The University of Texas at Austin

Sandra Matz is an author at Columbia University specializing in psychology, social sciences, and personality psychology.

Publications per year

2015–2024

48

Publications

48

Facebook as a research tool for the social sciences: Opportunities, challenges, ethical considerations, and practical guidelines.

Michał Kosiński, Sandra Matz, Samuel D. Gosling et al. · American Psychologist · 2015 · 951 citations · Full text

Social Sciences, Psychology, Social Psychology +16

Psychological targeting as an effective approach to digital mass persuasion

Sandra Matz, Michał Kosiński, Gideon Nave et al. · Proceedings of the National Academy of Sciences · 2017 · 898 citations · Full text

Business, Psychology, Social Psychology +15

Well-being is more than happiness and life satisfaction: a multidimensional analysis of 21 countries

Kai Ruggeri, Eduardo García‐Garzón, Áine Maguire et al. · Health and Quality of Life Outcomes · 2020 · 809 citations · Full text

Social Sciences, Psychology, Outcomes Research +14

The potential of generative AI for personalized persuasion at scale

Sandra Matz, Jacob D. Teeny, Sumer S. Vaid et al. · Scientific Reports · 2024 · 215 citations · Full text

Social Sciences, Communication, Marketing +9

Using Big Data as a window into consumers’ psychology

Sandra Matz, Oded Netzer · Current Opinion in Behavioral Sciences · 2017 · 167 citations

Business, Marketing, Psychology +12

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