Statistics
Publications
1
Citations
33
H-Index
1
Active since
2013
Eddie Yoon is an author specializing in new product development, product classification, and coffee product innovation.
Publications per year
2013–2013
1
1
Why It Pays to Be a Category Creator
Eddie Yoon, Linda Deeken · Harvard business review · 2013 · 33 citations
1–1 of 1