Statistics
Publications
4
Citations
546
H-Index
4
Active since
1973
Affiliations
Stephen L. Buzby is an author at Indiana University Bloomington specializing in business, marketing management, and marketing mix modeling.
Publications per year
1973–1978
4
4
Profitability Analysis by Market Segments
Leland L. Beik, Stephen L. Buzby · Journal of Marketing · 1973 · 43 citations
Profitability Analysis by Market Segments
Leland L. Beik, Stephen L. Buzby · Journal of Marketing · 1973 · 22 citations
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