Concepedia

Wenju Niu

WN

12

Publications

413

Citations

11

H-Index

2019

Active since

Affiliations

Nanjing University of Finance and Economics(Current)

Nanjing University

Shenzhen Research Institute of Big Data

Nanjing University of Posts and Telecommunications

Wenju Niu is an author at Nanjing University of Finance and Economics specializing in business, supply chain management, and management.

Top concepts

BusinessSupply Chain ManagementManagementSupply ChainEconomicsMarketingEngineeringSupply Chain DesignLogisticsInnovation

Publications per year

2019–2024

12

Publications

12

Carbon-reducing contract design for a supply chain with environmental responsibility under asymmetric information

Jing Xia, Wenju Niu · Omega · 2020 · 105 citations

Carbon-reducing Contract Design, Carbon Sequestration, Supply Chain Optimization +15

Store brand introduction in a dual-channel supply chain: The roles of quality differentiation and power structure

Yujie Xiao, Wenju Niu, Lianmin Zhang et al. · Omega · 2022 · 89 citations

Quality Differentiation, Management, Brand Strategy +13

Impact of power structure on decarbonizing investment with uncertain innovation: A triple bottom line perspective

Wenju Niu, Houcai Shen, Lianmin Zhang · Transportation Research Part E Logistics and Transportation Review · 2022 · 36 citations

Economics, Energy Transition, Business +9

Investment in process innovation in supply chains with knowledge spillovers under innovation uncertainty

Wenju Niu, Houcai Shen · European Journal of Operational Research · 2022 · 34 citations

Process Innovation, Supply Network, Management +10

Adding clicks to bricks: An analysis of supplier encroachment under service spillovers

Jing Xia, Wenju Niu · Electronic Commerce Research and Applications · 2019 · 30 citations

Supplier Encroachment, Supplier Relationship, Supply Chain Disruption +10

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