Hae Jin Gam

Are fashion‐conscious consumers more likely to adopt eco‐friendly clothing?

Hae Jin Gam · Journal of Fashion Marketing and Management · 2011 · 236 citations

Consumer Preferences, Consumer Decision Making, Behavioral Sciences +15

The fashion‐conscious behaviours of mature female consumers

Jinhee Nam, Reagan Hamlin, Hae Jin Gam et al. · International Journal of Consumer Studies · 2006 · 190 citations · Full text

Consumer Study, Mature Female Consumers, Mature Consumers +21

Perceived ease of use and usefulness of sustainability labels on apparel products: application of the technology acceptance model

Yoon Jin, Hae Jin Gam, Jennifer Banning · Fashion and Textiles · 2017 · 135 citations · Full text

Quest for the eco‐apparel market: a study of mothers' willingness to purchase organic cotton clothing for their children

Hae Jin Gam, Huantian Cao, Cheryl Farr et al. · International Journal of Consumer Studies · 2010 · 124 citations · Full text

Consumer Uncertainty, Consumer Research, Environmental Economics +18

Addressing Sustainable Apparel Design Challenges With Problem-Based Learning

Hae Jin Gam, Jennifer Banning · Clothing and Textiles Research Journal · 2011 · 114 citations

Problem-based Learning, Organic Fibers, Sustainable Apparel Design +15