Concepedia

Fauziah Ahmad

FA

Statistics

Publications

37

Citations

986

H-Index

18

Active since

2004

Affiliations

University of Technology Malaysia(Current)

National University of Malaysia

RMIT University

Mercu Buana University

Fauziah Ahmad is an author at University of Technology Malaysia specializing in marketing, business, and consumer behavior.

Publications per year

2004–2023

37

Publications

37

Environmental quality awareness, green trust, green self-efficacy and environmental attitude in influencing green purchase behaviour

Fauziah Ahmad, Nennie Trianna Rosli, Farzana Quoquab · International Journal of Ethics and Systems · 2021 · 121 citations

Management, Marketing, Marketing Management +13

Non-Muslim Consumers’ Halal Food Product Acceptance Model

Mas Wahyu Wibowo, Fauziah Ahmad · Procedia Economics and Finance · 2016 · 90 citations · Full text

Business, Food Science, Marketing +17

Green Advertising and Environmentally Responsible Consumer Behavior: The Level of Awareness and Perception of Malaysian Youth

Mohd Helmi Abd Rahim, Ros Zayanah Johari Ahmad Zukni, Fauziah Ahmad et al. · Asian Social Science · 2012 · 82 citations · Full text

Business, Communication, Marketing +10

LEARNING-STYLE PREFERENCE OF ESL STUDENTS

Fauziah Ahmad · The Journal of Teaching and Learning · 2009 · 42 citations

Education, Educational Assessment, Teaching +15

Diffusion of Innovations: The Adoption of Facebook among Youth in Malaysia

Normah Mustaffa, Faridah Ibrahim, Wan Amizah Wan Mahmud et al. · 2011 · 38 citations

Social Sciences, Communication, Sociology +11

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