Farzana Quoquab

A multiple-item scale for measuring “sustainable consumption behaviour” construct

Farzana Quoquab, Jihad Mohammad, Nurain Nisa Sukari · Asia Pacific Journal of Marketing and Logistics · 2019 · 201 citations

Social Sciences, Sustainability Management, Consumer Behavior +12

What drives Malaysian consumers’ organic food purchase intention? The role of moral norm, self-identity, environmental concern and price consciousness

Reza Saleki, Farzana Quoquab, Jihad Mohammad · Journal of Agribusiness in Developing and Emerging Economies · 2019 · 159 citations

Business, Marketing, Marketing Management +17

Job satisfaction and organisational citizenship behaviour: An empirical study at higher learning institutions

Jihad Mohammad, Farzana Quoquab, Mohmad Adnan Bin Alias · Asian Academy of Management Journal · 2011 · 127 citations

Management, Higher Education, Organizational Behavior +11

Environmental quality awareness, green trust, green self-efficacy and environmental attitude in influencing green purchase behaviour

Fauziah Ahmad, Nennie Trianna Rosli, Farzana Quoquab · International Journal of Ethics and Systems · 2021 · 121 citations

Management, Marketing, Marketing Management +13

“I buy green products, do you…?”

Azila Jaini, Farzana Quoquab, Jihad Mohammad et al. · International Journal of Pharmaceutical and Healthcare Marketing · 2020 · 102 citations

Business, Marketing, Marketing Management +15