Azila Jaini

“I buy green products, do you…?”

Azila Jaini, Farzana Quoquab, Jihad Mohammad et al. · International Journal of Pharmaceutical and Healthcare Marketing · 2020 · 102 citations

Business, Marketing, Marketing Management +15

Does It Matter Who Exhibits More Green Purchase Behavior of Cosmetic Products in Asian Culture? A Multi-Group Analysis Approach

Farzana Quoquab, Azila Jaini, Jihad Mohammad · International Journal of Environmental Research and Public Health · 2020 · 78 citations · Full text

Business, Marketing, Marketing Management +17

Antecedents of green purchase behavior of cosmetics products

Azila Jaini, Farzana Quoquab, Jihad Mohammad et al. · International Journal of Ethics and Systems · 2019 · 73 citations

Natural Resources, Marketing, Marketing Management +13

Particle swarm optimization (PSO) technique in economic power dispatch problems

Azila Jaini, Ismail Musirin, Norliza Aminudin et al. · 2010 · 17 citations

Computing, Computational Engineering, Energy Systems +12

Gamification in Online Learning: A Case Study among University Students in Malaysia

Nor Azairiah Fatimah Othman, Azila Jaini, Mazida binti Ismail et al. · Asian Journal of University Education · 2023 · 11 citations · Full text

Education, Educational Technology, Higher Education +16