Statistics
Publications
1
Citations
23
H-Index
1
Active since
1990
Walter Henry is an author specializing in test development, product validation, and concept testing.
Publications per year
1990–1990
1
1
New-Product Development and Testing
Robert J. Thomas, Walter Henry, Michael B. Menasco et al. · Journal of Marketing Research · 1990 · 23 citations
1–1 of 1