Concepedia

Joanne Yoon-Jung Oh

JY

Statistics

Publications

2

Citations

206

H-Index

2

Active since

2004

Affiliations

Texas A&M University(Current)

Joanne Yoon-Jung Oh is an author at Texas A&M University specializing in destination marketing, tourism, and hospitality marketing.

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Publications per year

2004–2010

2

Publications

2

Predictors of tourists’ shopping behaviour: Examination of socio-demographic characteristics and trip typologies

Joanne Yoon-Jung Oh, Chia-Kuen Cheng, Xinran Lehto et al. · Journal Of Vacation Marketing · 2004 · 163 citations

, , +19

EXPLORING EXPENDITURE‐BASED SEGMENTATION FOR RURAL TOURISM: OVERNIGHT STAY VISITORS VERSUS EXCURSIONISTS TO FEE‐FISHING SITES

Joanne Yoon-Jung Oh, Michael A. Schuett · Journal of Travel & Tourism Marketing · 2010 · 43 citations

, , +15

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