Concepedia

Xia Jiang

XJ

Statistics

Publications

3

Citations

260

H-Index

3

Active since

2022

Affiliations

Chongqing Technology and Business University(Current)

Xia Jiang is an author at Chongqing Technology and Business University specializing in psychology, consumer behavior, and persuasion.

ORCID

Publications per year

2022–2024

3

Publications

3

Effects of human versus virtual human influencers on the appearance anxiety of social media users

Fengyi Deng, Xia Jiang · Journal of Retailing and Consumer Services · 2022 · 157 citations

, , +14

How service robots’ human-like appearance impacts consumer trust: a study across diverse cultures and service settings

Yi Li, Xinyu Zhou, Xia Jiang et al. · International Journal of Contemporary Hospitality Management · 2024 · 52 citations

, , +17

Influence mechanism of consumers’ characteristics on impulsive purchase in E-commerce livestream marketing

Fengyi Deng, Yajun Lin, Xia Jiang · Computers in Human Behavior · 2023 · 51 citations

, , +16

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