Concepedia

Nicola Duncombe

ND

1

Publications

69

Citations

1

H-Index

1999

Active since

Affiliations

Aston University(Current)

Nicola Duncombe is an author at Aston University specializing in interactive marketing, customer satisfaction, and brand equity.

Top concepts

Publications per year

1999–1999

1

Publications

1

Projecting the right image: using projective techniques to measure brand image

Michael Hussey, Nicola Duncombe · Qualitative Market Research An International Journal · 1999 · 69 citations

, , +18

Rows per page

1–1 of 1