Concepedia

Rhonda R Thomas

RR

2

Publications

198

Citations

2

H-Index

1998

Active since

Affiliations

Southern Methodist University(Current)

Rhonda R Thomas is an author at Southern Methodist University specializing in quantitative management, customer satisfaction, and business.

Top concepts

BusinessMarketingManagementCustomer SatisfactionQuantitative ManagementSupply Chain ManagementProductivitySupply ChainBusiness StrategyConsumer Research

Publications per year

1998–1999

2

Publications

2

A process for evaluating retail store efficiency: a restricted DEA approach

Rhonda R Thomas, Richard S. Barr, William L. Cron et al. · International Journal of Research in Marketing · 1998 · 182 citations

Productivity, Customer Satisfaction, Revenue Management +11

An application of the balanced scorecard in retailing

Rhonda R Thomas, Myron Gable, Roger Dickinson · The International Review of Retail Distribution and Consumer Research · 1999 · 16 citations

Customer Satisfaction, Traditional Measures, Consumer Research +16

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