Rebeka-Anna Pop

The impact of social media influencers on travel decisions: the role of trust in consumer decision journey

Rebeka-Anna Pop, Zsuzsa Săplăcan, Dan‐Cristian Dabija et al. · Current Issues in Tourism · 2021 · 615 citations

Social Media Goes Green—The Impact of Social Media on Green Cosmetics Purchase Motivation and Intention

Rebeka-Anna Pop, Zsuzsa Săplăcan, Mónika‐Anetta Alt · Information · 2020 · 237 citations · Full text

Green Marketing, Consumer Uncertainty, Digital Marketing +24

Predicting consumers' purchase intention through fast fashion mobile apps: The mediating role of attitude and the moderating role of COVID-19

Rebeka-Anna Pop, Erika Hlédik, Dan‐Cristian Dabija · Technological Forecasting and Social Change · 2022 · 105 citations

Online Customer Behavior, Advertising, Digital Marketing +10

PREDICTING JOB SATISFACTION AND WORK ENGAGEMENT BEHAVIOR IN THE COVID-19 PANDEMIC: A CONSERVATION OF RESOURCES THEORY APPROACH

Marcela-Sefora Nemțeanu, Vasile Dinu, Rebeka-Anna Pop et al. · E+M Ekonomie a Management · 2022 · 64 citations · Full text

Project Management, Job Performance, Human Resource Management +20

USAGE INTENTIONS, ATTITUDES, AND BEHAVIORS TOWARDS ENERGY-EFFICIENT APPLICATIONS DURING THE COVID-19 PANDEMIC

Rebeka-Anna Pop, Dan‐Cristian Dabija, Corina Pelău et al. · Journal of Business Economics and Management · 2022 · 51 citations · Full text

Smart Energy Systems, Engineering, Behavioral Decision Making +33