Concepedia

Erfan Severi

ES

Statistics

Publications

3

Citations

423

H-Index

3

Active since

2012

Affiliations

UCSI University(Current)

Erfan Severi is an author at UCSI University specializing in consumer behavior, business, and marketing.

Publications per year

2012–2014

3

Publications

3

The Mediating Effects of Brand Association, Brand Loyalty, Brand Image and Perceived Quality on Brand Equity

Erfan Severi, Kwek Choon Ling · Asian Social Science · 2013 · 289 citations · Full text

, , +11

The Impacts of Electronic Word of Mouth on Brand Equity in the Context of Social Media

Erfan Severi, Kwek Choon Ling, Amir Nasermoadeli · International Journal of Business and Management · 2014 · 113 citations · Full text

, , +13

Exploring the Relationship between Social Environment and Customer Experience

Amir Nasermoadeli, Kwek Choon Ling, Erfan Severi · Asian Social Science · 2012 · 21 citations · Full text

, , +8

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