Concepedia

Zhongjun Tang

ZT

22

Publications

675

Citations

14

H-Index

2005

Active since

Affiliations

Beijing University of Technology(Current)

Central South University

Georgia State University

Universidad Autónoma de Chile

Zhongjun Tang is an author at Beijing University of Technology specializing in management, business, and marketing.

Top concepts

ManagementMarketingBusinessConsumer ResearchConsumer BehaviorDigital MarketingConsumer Decision MakingConsumer UncertaintyInteractive MarketingEngineering

Publications per year

2005–2023

22

Publications

22

Consumer's intention to purchase 5G: Do environmental awareness, environmental knowledge and health consciousness attitude matter?

Sayed Kifayat Shah, Zhongjun Tang, Abdul Sattar et al. · Technology in Society · 2021 · 91 citations

Environmental Knowledge, Environmental Behavior, Environmental Health +10

Determining Socio-Psychological Drivers for Rural Household Recycling Behavior in Developing Countries

Zhongjun Tang, Xiaohong Chen, Jianghong Luo · Environment and Behavior · 2010 · 87 citations

Engineering, Sustainable Development, Consumer Research +23

Should manufacturers open live streaming shopping channels?

Tao Zhang, Zhongjun Tang · Journal of Retailing and Consumer Services · 2022 · 80 citations

Marketing, Digital Marketing, Interactive Marketing +8

Optimal online channel structure for multinational firms considering live streaming shopping

Tao Zhang, Zhongjun Tang, Zhongya Han · Electronic Commerce Research and Applications · 2022 · 56 citations

Digital Marketing, Live Streaming Shopping, Management +6

Antecedents of intention to purchase mass customized products

Zhongjun Tang, Jianghong Luo, Juan Xiao · Journal of Product & Brand Management · 2011 · 55 citations

Consumer Uncertainty, Consumer Research, Brand Strategy +18

Rows per page

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