Statistics
Publications
27
Citations
781
H-Index
17
Active since
2009
Ana Pinto Borges is an author at Lusíada University of Porto specializing in marketing, consumer behavior, and management.
Publications per year
2009–2024
27
27
Cryptocurrency adoption: a systematic literature review and bibliometric analysis
Ana Sousa, Eva Calçada, Paula Rodrigues et al. · EuroMed Journal of Business · 2022 · 67 citations
Exploring masstige brands' antecedents and outcomes
Paula Rodrigues, Ana Sousa, Marc Fetscherin et al. · International Journal of Consumer Studies · 2022 · 65 citations
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