Concepedia
Statistics
Publications
26
Citations
723
H-Index
16
Active since
2009
Affiliations
Lusíada University of Porto(Current)
Fundação Minerva - Cultura - Ensino e Investigação Científica
Instituto Superior de Administração e Gestão
University of Beira Interior
Universidade do Porto
Ana Pinto Borges is an author at Lusíada University of Porto specializing in management, marketing, and business.
Top concepts
MarketingBusinessManagementConsumer ResearchBrand StrategyBrand ManagementBrand DevelopmentConsumer BehaviorCustomer SatisfactionTourism
Publications per year
2009–2024
Corporate social responsibility and its impact in consumer decision-making
Paula Rodrigues, Ana Pinto Borges · Social Responsibility Journal · 2015 · 71 citations
Socially Responsible Product, Consumer Study, Consumer Research +22
Artificial intelligence: threat or asset to academic integrity? A bibliometric analysis
Margarida Rodrigues, Rui Silva, Ana Pinto Borges et al. · Kybernetes · 2024 · 62 citations · Full text
Artificial Intelligence, Humanities, Bibliometric Analysis +14
Cryptocurrency adoption: a systematic literature review and bibliometric analysis
Ana Sousa, Eva Calçada, Paula Rodrigues et al. · EuroMed Journal of Business · 2022 · 61 citations
Digital Currency, Potential Revolution, Consumer Research +17
Exploring masstige brands' antecedents and outcomes
Paula Rodrigues, Ana Sousa, Marc Fetscherin et al. · International Journal of Consumer Studies · 2022 · 57 citations
Digital Marketing, Consumer Research, Brand Strategy +17
Education as a key to provide the growth of entrepreneurial intentions
Ana Pinto Borges, Jo�ão M. Lopes, Catarina Carvalho et al. · Education + Training · 2021 · 50 citations
Education, Entrepreneurial Motivation, Entrepreneurship +18
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