Concepedia
Statistics
Publications
23
Citations
1.5K
H-Index
16
Active since
2005
Affiliations
Cornell University(Current)
SC Johnson (United States)
Virginia Tech
Dartmouth College
Columbia University
Manoj Thomas is an author at Cornell University specializing in social sciences, psychology, and behavioral economics.
Publications per year
2005–2024
Penny Wise and Pound Foolish: The Left‐Digit Effect in Price Cognition
Manoj Thomas, Vicki G. Morwitz · Journal of Consumer Research · 2005 · 394 citations
Social Sciences, Economics, Psychology +11
How Credit Card Payments Increase Unhealthy Food Purchases: Visceral Regulation of Vices
Manoj Thomas, Kalpesh Kaushik Desai, Satheeshkumar Seenivasan · Journal of Consumer Research · 2010 · 289 citations
Agriculture, Health Behavior, Nutrition +8
The Price Precision Effect: Evidence from Laboratory and Market Data
Manoj Thomas, Daniel H. Simon, Vrinda Kadiyali · Marketing Science · 2009 · 132 citations
Social Sciences, Economics, Psychology +17
Will I Spend More in 12 Months or a Year? The Effect of Ease of Estimation and Confidence on Budget Estimates
Gülden Ülkümen, Manoj Thomas, Vicki G. Morwitz · Journal of Consumer Research · 2008 · 117 citations
Public Affairs, Economics, Budget Evaluation +9
The malleable morality of conspicuous consumption.
Shreyans Goenka, Manoj Thomas · Journal of Personality and Social Psychology · 2019 · 96 citations
Social Sciences, Philosophy, Social Psychology +17
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