Possidonia F. D. Gontijo

Author

Also Known As

P. F. D. Gontijo, Possidonia F. D. Gontijo, Possidonia F.D. Gontijo

Publications

116

Citations

H-Index

Concepts

All Affiliations

Possidonia F. D. Gontijo is an author at Heriot-Watt University Malaysia specializing in marketing, brand equity, and brand perception.

#	Concept	H-Index	Publications	Citations
1	Business	1	1	57
2	Language Studies	1	1	52
3	Management	1	1	57
4	Linguistics	1	1	52
5	Marketing	1	1	57

Possidonia F. D. Gontijo

Publications

109

Citations

H-Index

Page 1

	Year	Citations
How brand names are special: brands, words, and hemispheres Possidonia F. D. Gontijo, Janice Rayman, Shi Zhang, Brain and Language Brand PerceptionAdvertisingBrand EquityBrand PositioningBrand Names	2002	57
Grapheme—phoneme probabilities in British English Possidonia F. D. Gontijo, Ivoney Gontijo, Richard Shillcock Behavior Research Methods, Instruments, & Computers Grapheme—phoneme ProbabilitiesPhoneticsGlobal EnglishLanguage StudiesPhonology	2003	52

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