2
Publications
100
Citations
2
H-Index
2016
Active since
Affiliations
Yizhou Yuan is an author at Xi'an International Studies University specializing in customer satisfaction, consumer decision making, and behavioral decision making.
Top concepts
BusinessMarketingManagementPsychologySocial SciencesConsumer BehaviorConsumer ResearchPurchase IntentionConsumer MotivationConsumer Perception
Publications per year
2016–2019
2
2
Rows per page
1–2 of 2