Concepedia

Cornelis De Kluyver

CD

1

Publications

155

Citations

1

H-Index

1989

Active since

Affiliations

Centre de Recerca en Sanitat Animal(Current)

Cornelis De Kluyver is an author at Centre de Recerca en Sanitat Animal specializing in market design, consumer behavior, and brand equity.

Top concepts

FinanceBusinessMarketingManagementBrand EquityMarket DesignBrand StrategyBrand ManagementConsumer BehaviorConsumer Research

Publications per year

1989–1989

1

Publications

1

The Relationship Between Distribution and Market Share

Paul Farris, James Olver, Cornelis De Kluyver · Marketing Science · 1989 · 155 citations

Consumer Uncertainty, Brand Strategy, Consumer Research +19

Rows per page

1–1 of 1