Lourdes Rivero Gutiérrez

Managing Sustainable Urban Public Transport Systems: An AHP Multicriteria Decision Model

Lourdes Rivero Gutiérrez, María A. de Vicente y Oliva, Alberto Romero-Ania · Sustainability · 2021 · 45 citations · Full text

Sustainable Social Awareness, Engineering, Environmental Impact Assessment +22

Multiple Criteria Decision Analysis of Sustainable Urban Public Transport Systems

Alberto Romero-Ania, Lourdes Rivero Gutiérrez, María A. de Vicente y Oliva · Mathematics · 2021 · 33 citations · Full text

Engineering, Environmental Impact Assessment, Multiple-criteria Decision Analysis +16

Economic, Ecological and Social Analysis Based on DEA and MCDA for the Management of the Madrid Urban Public Transportation System

Lourdes Rivero Gutiérrez, María A. de Vicente y Oliva, Alberto Romero-Ania · Mathematics · 2022 · 18 citations · Full text

Public Transport Fleet, Engineering, Economic Assessment +23

How can companies boost legitimacy in international markets? A dynamic marketing capabilities approach

Lourdes Rivero Gutiérrez, Pablo Cabanelas, Francisco Diéz‐Martín et al. · International Marketing Review · 2023 · 16 citations · Full text

International Marketing, Purpose Foreign Markets, International Entrepreneurship +19

Omnichannel Strategy and Consumer Behavior in Distribution Channels: Trends in the Ophthalmology Sector

Lourdes Rivero Gutiérrez, Rocio Samino García · Frontiers in Psychology · 2020 · 12 citations · Full text

Business Intelligence, Consumer Research, Production Management +17