Concepedia

Rosemary Thackeray

RT

37

Publications

3.5K

Citations

26

H-Index

2000

Active since

Affiliations

Brigham Young University(Current)

University of Illinois Chicago

Brigham Young University - Idaho

Rosemary Thackeray is an author at Brigham Young University specializing in public health, health promotion, and social marketing.

Top concepts

Public HealthHealth PromotionSocial MarketingMarketingHealth CommunicationManagementArtsCommunicationSocial MediaHealth Education

Publications per year

2000–2016

37

Publications

37

Enhancing Promotional Strategies Within Social Marketing Programs: Use of Web 2.0 Social Media

Rosemary Thackeray, Brad L. Neiger, Carl L. Hanson et al. · Health Promotion Practice · 2008 · 531 citations

Social Marketing, Consumer Research, Social Marketing Campaigns +18

Adoption and use of social media among public health departments

Rosemary Thackeray, Brad L. Neiger, Amanda Smith et al. · BMC Public Health · 2012 · 439 citations · Full text

Use of Social Media in Health Promotion

Brad L. Neiger, Rosemary Thackeray, Sarah A. Van Wagenen et al. · Health Promotion Practice · 2012 · 410 citations

Key Performance Indicators, Social Media, Health Policy +15

Correlates of Health-Related Social Media Use Among Adults

Rosemary Thackeray, Benjamin T. Crookston, Joshua H. West · Journal of Medical Internet Research · 2013 · 289 citations · Full text

Evaluating Social Media’s Capacity to Develop Engaged Audiences in Health Promotion Settings

Brad L. Neiger, Rosemary Thackeray, Scott H. Burton et al. · Health Promotion Practice · 2012 · 205 citations

Social Medium Monitoring, Social Marketing, Communication +18

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