Brad L. Neiger

Enhancing Promotional Strategies Within Social Marketing Programs: Use of Web 2.0 Social Media

Rosemary Thackeray, Brad L. Neiger, Carl L. Hanson et al. · Health Promotion Practice · 2008 · 532 citations

Business, Marketing, Marketing Management +14

The Resiliency Model

Glenn E. Richardson, Brad L. Neiger, Susan E. Jensen et al. · Health Education · 1990 · 447 citations

Public Health, Health Education, Counseling Psychology +14

Adoption and use of social media among public health departments

Rosemary Thackeray, Brad L. Neiger, Amanda Smith et al. · BMC Public Health · 2012 · 443 citations · Full text

Social Sciences, Communication, Health Communication +9

Use of Social Media in Health Promotion

Brad L. Neiger, Rosemary Thackeray, Sarah A. Van Wagenen et al. · Health Promotion Practice · 2012 · 419 citations

Social Sciences, Health Education, Health Promotion +16

Evaluating Social Media’s Capacity to Develop Engaged Audiences in Health Promotion Settings

Brad L. Neiger, Rosemary Thackeray, Scott H. Burton et al. · Health Promotion Practice · 2012 · 207 citations

Social Sciences, Communication, Health Promotion +14