Nanjangud Vishwanath Vighnesh

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Active since

2022

Affiliations

Queensland University of Technology(Current)

Indian Institute of Management Bangalore

Nanjangud Vishwanath Vighnesh is an author at Queensland University of Technology specializing in risk segmentation, pro-environmental consumption, and risk-based segmentation models.

Publications per year

2022–2024

Publications

How cultural values influence sustainable consumption behavior? An empirical investigation in a <scp>non‐Western</scp> context

Nanjangud Vishwanath Vighnesh, P. Balachandra, Deepak Chandrashekar et al. · Sustainable Development · 2022 · 43 citations · Full text

Social Sciences, Cultural Studies, Cultures +14

Understanding post-pandemic market segmentation through perceived risk, behavioural intention, and emotional wellbeing of consumers

Sukanlaya Sawang, Chia-Chi Lee, Cindy Yunhsin Chou et al. · Journal of Retailing and Consumer Services · 2023 · 30 citations

Business, Marketing, Marketing Management +15

Evolving a conceptual framework for sustainable e-waste management: a consumer typology based on environmental behavior

Nanjangud Vishwanath Vighnesh, P. Balachandra, Deepak Chandrashekar · Journal of Indian Business Research · 2024 · 11 citations

Management, Environmental Management, Sustainability Management +14

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