Pablo Gutiérrez Rodríguez

A PLS-SEM approach to understanding E-SQ, E-Satisfaction and E-Loyalty for fashion E-Retailers in Spain

Pablo Gutiérrez Rodríguez, Ricardo Villarreal, Pedro Cuesta Valiño et al. · Journal of Retailing and Consumer Services · 2020 · 127 citations

Electronic Marketplace, Customer Satisfaction, Online Customer Behavior +10

The impact of corporate social responsibility on customer loyalty in hypermarkets: A new socially responsible strategy

Pedro Cuesta Valiño, Pablo Gutiérrez Rodríguez, Estela Núñez‐Barriopedro · Corporate Social Responsibility and Environmental Management · 2019 · 120 citations

Customer Satisfaction, Csr Strategy, Socially Responsible Product +17

The impact of entrepreneurship education in European universities: an intention-based approach analyzed in the Spanish area

Ana Lanero Carrizo, Pablo Gutiérrez Rodríguez · International Review on Public and Nonprofit Marketing · 2011 · 102 citations

European Universities, Management, Business +8

The role of consumer happiness in brand loyalty: a model of the satisfaction and brand image in fashion

Pedro Cuesta Valiño, Pablo Gutiérrez Rodríguez, Estela Núñez‐Barriopedro · Corporate Governance · 2021 · 91 citations

Customer Satisfaction, Consumer Research, Brand Strategy +19

Rural Tourism and the Sustainable Development Goals. A Study of the Variables That Most Influence the Behavior of the Tourist

José María López-Sanz, Azucena Penelas‐Leguía, Pablo Gutiérrez Rodríguez et al. · Frontiers in Psychology · 2021 · 90 citations · Full text

Customer Satisfaction, Engineering, Agricultural Economics +17