Concepedia
11
Publications
632
Citations
10
H-Index
2010
Active since
Affiliations
Aarhus University(Current)
University of Southern Denmark
University of Oslo
Sladjana Nørskov is an author at Aarhus University specializing in management, marketing, and digital marketing.
Top concepts
ManagementBusinessMarketingCommunicationDigital MarketingArtsBiasFilmBrandingInnovation
Publications per year
2010–2023
Digital transformation, for better or worse: a critical multi‐level research agenda
Justyna Dąbrowska, Argyro Almpanopoulou, Alexander Brem et al. · R and D Management · 2022 · 283 citations · Full text
In Search of New Product Ideas: Identifying Ideas in Online Communities by Machine Learning and Text Mining
Kasper Christensen, Sladjana Nørskov, Lars Frederiksen et al. · Creativity and Innovation Management · 2016 · 92 citations · Full text
The impact of product innovation attributes on brand equity
Sladjana Nørskov, Polymeros Chrysochou, Marina Milenkova · Journal of Consumer Marketing · 2015 · 53 citations
Innovation Evaluation, Innovation Adoption, Digital Marketing +17
The emergence of social robots: Adding physicality and agency to technology
John P. Ulhøi, Sladjana Nørskov · Journal of Engineering and Technology Management · 2022 · 38 citations · Full text
Applicant Fairness Perceptions of a Robot-Mediated Job Interview: A Video Vignette-Based Experimental Survey
Sladjana Nørskov, Malene Flensborg Damholdt, John P. Ulhøi et al. · Frontiers in Robotics and AI · 2020 · 35 citations · Full text
Rows per page
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