Concepedia
Statistics
Publications
45
Citations
2.5K
H-Index
32
Active since
2007
Affiliations
Aarhus University(Current)
University of South Australia
Duke University
Aarhus University Hospital
Aarhus Business College
Polymeros Chrysochou is an author at Aarhus University specializing in marketing, management, and consumer research.
Top concepts
MarketingManagementConsumer ResearchBusinessHealthFood QualityConsumer BehaviorBehavioral ScienceFood MarketingAdvertising
Publications per year
2007–2024
Stories vs. facts: triggering emotion and action-taking on climate change
Brandi S. Morris, Polymeros Chrysochou, Jacob Dalgaard Christensen et al. · Climatic Change · 2019 · 219 citations · Full text
Climate Ethics, Engineering, Social Psychology +20
The effects of service brand dimensions on brand loyalty
Athanasios Krystallis, Polymeros Chrysochou · Journal of Retailing and Consumer Services · 2013 · 120 citations
Customer Satisfaction, Brand Equity, Management +10
Health-related ad information and health motivation effects on product evaluations
Polymeros Chrysochou, Klaus G. Grunert · Journal of Business Research · 2013 · 116 citations
Advertising, Interactive Marketing, Health Promotion +10
Emotional responses towards food packaging: A joint application of self-report and physiological measures of emotion
Lewis Liao, Armando Maria Corsi, Polymeros Chrysochou et al. · Food Quality and Preference · 2015 · 103 citations
Behavioral Sciences, Food Packaging, Physiological Measures +14
“Be Careful What You Say”: The role of psychological reactance on the impact of pro-environmental normative appeals
Christos Kavvouris, Polymeros Chrysochou, John Thøgersen · Journal of Business Research · 2019 · 103 citations
Be Careful, Behavioral Sciences, Environmental Law +12
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