Concepedia
Statistics
Publications
18
Citations
831
H-Index
13
Active since
2008
Affiliations
Qatar University(Current)
HEC Montréal
Kent State University at Stark
Komazawa University
Université du Québec à Montréal
Haithem Zourrig is an author at Qatar University specializing in management, marketing, and consumer research.
Top concepts
MarketingManagementConsumer ResearchConsumer BehaviorCustomer SatisfactionCultureBusinessBehavioral Decision MakingBiasSocial Sciences
Publications per year
2008–2025
Consumer revenge behavior: A cross-cultural perspective
Haithem Zourrig, Jean‐Charles Chebat, Roy Toffoli · Journal of Business Research · 2008 · 201 citations
Consumer Revenge Behavior, Behavioral Sciences, Consumer Culture +7
Stereotyping human-like virtual influencers in retailing: Does warmth prevail over competence?
Kamel El Hedhli, Haithem Zourrig, Amr Al Khateeb et al. · Journal of Retailing and Consumer Services · 2023 · 124 citations · Full text
Shopping well-being: Is it just a matter of pleasure or doing the task? The role of shopper's gender and self-congruity
Kamel El Hedhli, Haithem Zourrig, Jean‐Charles Chebat · Journal of Retailing and Consumer Services · 2016 · 118 citations
Customer Satisfaction, Gender Identity, Gender Studies +8
Celebrity endorsements: Investigating the interactive effects of internalization, identification and product type on consumers’ attitudes and intentions
Kamel El Hedhli, Haithem Zourrig, Imène Becheur · Journal of Retailing and Consumer Services · 2020 · 69 citations · Full text
Exploring cultural differences in customer forgiveness behavior
Haithem Zourrig, Jean‐Charles Chebat, Roy Toffoli · Journal of service management · 2009 · 47 citations
Customer Experience, Customer Satisfaction, Behavioral Decision Making +18
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