Charles R. Duke

Performance-Importance Analysis of Escorted Tour Evaluations

Charles R. Duke, Margaret A. Persia · Journal of Travel & Tourism Marketing · 1996 · 146 citations

Management, Performance Management, Tourism Management +14

Learning Outcomes: Comparing Student Perceptions of Skill Level and Importance

Charles R. Duke · Journal of Marketing Education · 2002 · 99 citations

Education, Higher Education, Leadership +17

Study Abroad Learning Activities: A Synthesis and Comparison

Charles R. Duke · Journal of Marketing Education · 2000 · 73 citations

Education, Higher Education, Instruction In Higher Education +8

Effects of Distribution Channel Level on Tour Purchasing Attributes and Information Sources

Charles R. Duke, Margaret A. Persia · Journal of Travel & Tourism Marketing · 1994 · 53 citations

Management, Tourism Management, Hospitality Marketing +15

A Method for Evaluating the Ethics of Fear Appeals

Charles R. Duke, Gregory M. Pickett, Les Carlson et al. · Journal of Public Policy & Marketing · 1993 · 48 citations

Business, Marketing, Marketing Management +14