Cecilia Pasquinelli

The Limits of Place Branding for Local Development: The Case of Tuscany and the Arnovalley Brand

Cecilia Pasquinelli · Local Economy The Journal of the Local Economy Policy Unit · 2010 · 92 citations

Local Economic Development, Brand Strategy, Social Sciences +20

Competition, cooperation and co-opetition: unfolding the process of inter-territorial branding

Cecilia Pasquinelli · Urban Research & Practice · 2012 · 85 citations

Towards brand ecology

Massimo Giovanardi, Andrea Lucarelli, Cecilia Pasquinelli · Marketing Theory · 2013 · 68 citations

Brand Strategy, Consumer Research, Education +22

Reimagining urban destinations: Adaptive and transformative city brand attributes and values in the pandemic crisis

Cecilia Pasquinelli, Mariapina Trunfio, Nicola Bellini et al. · Cities · 2022 · 65 citations · Full text

Culture, Urban Tourism, Destination Marketing +11

Reframing urban overtourism through the Smart-City Lens

Cecilia Pasquinelli, Mariapina Trunfio · Cities · 2020 · 64 citations

Urban Design, Urban Informatics, Smart City +5