Concepedia

Jacquelyn Cuneen

JC

Statistics

Publications

15

Citations

336

H-Index

10

Active since

1992

Affiliations

Bowling Green State University(Current)

Department of Sport and Recreation

Jacquelyn Cuneen is an author at Bowling Green State University specializing in education, marketing, and sport pedagogy.

Publications per year

1992–2013

15

Publications

15

Female athlete endorsers: Determinants of effectiveness

Janet Fink, Heidi M. Parker, George B. Cunningham et al. · Sport Management Review · 2011 · 76 citations

Social Sciences, Gender Studies, Social Psychology +10

Gender Portrayals in Sports Illustrated for Kids Advertisements: A Content Analysis of Prominent and Supporting Models

Jacquelyn Cuneen, M. Joy Sidwell · Journal of Sport Management · 1998 · 53 citations

Social Sciences, Communication, Gender Studies +17

Should We Serve Sport Management Practice or Sport Management Education? A Response to Weese’s Perspective

Jacquelyn Cuneen, Janet B. Parks · Journal of Sport Management · 1997 · 36 citations

Management, Strategic Management, Club Management +5

Intermediate Measures and Recognition Testing of Sponsorship Advertising at an LPGA Tournament

Jacquelyn Cuneen · Sport Marketing Quarterly · 1993 · 25 citations

Business, Marketing, Marketing Management +17

Graduate-Level Professional Preparation for Athletic Directors

Jacquelyn Cuneen · Journal of Sport Management · 1992 · 20 citations

Education, Curriculum, Higher Education +13

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