Anna Shaojie Cui

Utilizing customer knowledge in innovation: antecedents and impact of customer involvement on new product performance

Anna Shaojie Cui, Fang Wu · Journal of the Academy of Marketing Science · 2015 · 482 citations

Marketing, Customer Satisfaction, Consumer-driven Product Development +12

Decomposing Product Innovativeness and Its Effects on New Product Success

Roger J. Calantone, Kwong Chan, Anna Shaojie Cui · Journal of Product Innovation Management · 2006 · 414 citations

Marketing, Customer Satisfaction, Consumer-driven Product Development +15

The Influence of Competitive Intensity and Market Dynamism on Knowledge Management Capabilities of Multinational Corporation Subsidiaries

Anna Shaojie Cui, David A. Griffith, S. Tamer Çavuşgil · Journal of International Marketing · 2005 · 247 citations

Knowledge Creation, Environmental Market Conditions, Multinational Enterprise +21

The Impact of Customer Involvement on New Product Development: Contingent and Substitutive Effects

Anna Shaojie Cui, Fang Wu · Journal of Product Innovation Management · 2016 · 188 citations · Full text

Innovation Evaluation, Customer Satisfaction, Customer Experience +20

The influence of market and cultural environmental factors on technology transfer between foreign MNCs and local subsidiaries: A Croatian illustration

Anna Shaojie Cui, David A. Griffith, S. Tamer Çavuşgil et al. · Journal of World Business · 2006 · 161 citations

International Business, International Investment, Management +10