Concepedia
Statistics
Publications
28
Citations
1.9K
H-Index
23
Active since
2018
Affiliations
Indian Institute of Management Raipur(Current)
University of Agder
University of Stavanger
University of Bergen
North-West University
Sushant Kumar is an author at Indian Institute of Management Raipur specializing in management, marketing, and consumer research.
Top concepts
MarketingManagementConsumer ResearchConsumer BehaviorBusinessCustomer SatisfactionHealthAdvertisingCulturePublic Health
Publications per year
2018–2025
What drives brand love for natural products? The moderating role of household size
Sushant Kumar, Amandeep Dhir, Shalini Talwar et al. · Journal of Retailing and Consumer Services · 2020 · 232 citations · Full text
Consumer Study, Consumer Research, Brand Strategy +21
Revisiting food delivery apps during COVID-19 pandemic? Investigating the role of emotions
Sushant Kumar, Arunima Shah · Journal of Retailing and Consumer Services · 2021 · 231 citations · Full text
Food Choice, Global Health, Food Delivery Systems +10
Impact of apps aesthetics on revisit intentions of food delivery apps: The mediating role of pleasure and arousal
Sushant Kumar, Aarushi Jain, Jung‐Kuei Hsieh · Journal of Retailing and Consumer Services · 2021 · 162 citations
Customer Satisfaction, Consumer Research, Apps Aesthetics +16
The impact of shopping motivation on sustainable consumption: A study in the context of green apparel
Sushant Kumar, Rambalak Yadav · Journal of Cleaner Production · 2021 · 143 citations
Economics, Sustainable Consumption, Green Marketing +14
What drives brand love and purchase intentions toward the local food distribution system? A study of social media-based REKO (fair consumption) groups
Sushant Kumar, Mikko Murphy, Shalini Talwar et al. · Journal of Retailing and Consumer Services · 2021 · 138 citations · Full text
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